HotelFriend Hospitality Blog - Hoteliers Adviser

Hotel metrics and KPIs in a nutshell: how to measure your hotel’s success
Studies
July 14, 2020

Hotel metrics and KPIs in a nutshell: how to measure your hotel’s success

Hotel metrics and KPIs in a nutshell: how to measure your hotel’s success and improve it with automated technologies by HotelFriend.

Hotelier studies: the “new normal” of travel and hospitality - a roadmap to recovery
Studies
July 10, 2020

Hotelier studies: the “new normal” of travel and hospitality - a roadmap to recovery

Hoteliers can always benefit from early planning and use available surveys as an aid to making decisions in the face of uncertainty. Here is a deep dive into statistics and studies that present the state of the hotel industry in 2020 and beyond.

Search engine marketing (SEM) strategy you should implement for hotel promotion
Marketing
July 6, 2020

Search engine marketing (SEM) strategy you should implement for hotel promotion

Search engine marketing (SEM) strategy you should implement for hotel promotion to succeed in brand visibility and direct room booking acquisition.

VAT Rates Reduction for Hoteliers Starting from July 1
News
June 30, 2020

VAT Rates Reduction for Hoteliers Starting from July 1

The supportive measures of the stimulus package agreed between Germany’s governing parties include the reduction in VAT for hoteliers, which will come into force this Wednesday. VAT will be temporarily reduced until December 31. The VAT rate will be cut from 19% to 16% and the reduced VAT rate – from 7% to 5%.

Coronavirus impact, the evolution of customer’s preferences, and a technological revolution in the industry
COVID-19
June 24, 2020

Coronavirus impact, the evolution of customer’s preferences, and a technological revolution in the industry

In this article, we are going to reveal changes and trends, which will contribute to the progress in the hotel industry.

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Podcasts
June 12, 2020

Digitization of the hospitality industry - Episode 3 with Frank Wagner

Here is the third episode of our HotelFriend Podcasts. In this episode, industry expert Frank Wagner gives an overview of the current market situation in the hotel industry.

Travel recovery guide for tourists after coronavirus
Travel tips
June 11, 2020

Is it safe to take a trip this summer? Post-coronavirus travel guide for tourists

In this guide, we’ll provide you with traveling forecasts and statistics, as well as try to navigate you through post-coronavirus passenger transport restoration and hotel reopening.

Panic! at the Hotel. How to avoid chaos in your housekeeping department
Hotel Management
June 9, 2020

Housekeeping and hotel cleaning in a new post-coronavirus world

Housekeeping and everyday work of the cleaning staff is like behind the scenes of hotel life. Efficient tips and tricks on how to improve housekeeping department from pros to meet ever-changing requirements and new post-coronavirus standards.

Digitization of the hospitality industry - Episode 2
Podcasts
May 23, 2020

Digitization of the hospitality industry - Episode 2 with Denis Severyuk

On May 20th, 2020 Denis Severyuk, the Chief Executive Officer at the HotelFriend AG, talked about the possibilities of digitalization in the hospitality industry.

German hotels reopening guidelines, requirements by the states
COVID-19
May 20, 2020

German hotels reopening guidelines, requirements by the states

Guidelines below present an overview of the regulations and documents, as well as put forth a series of state recommendations. A must-do requirements to resume hotel operations by the states of Germany.

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