HotelFriend magazine

HotelFriend magazine
August 8th, 2018

Trip planning is no longer a boring pre-travel routine

5 steps of travel planning: dreaming, researching, booking experiencing, sharing. 20 - 30 hours spread out on average3 - 5 months - that’s how much time is spent in average for researching a trip.

HotelFriend magazine
May 15th, 2018

Nights spent at tourist accommodation establishments by residents/non-residents

The tourism industry in the EU has been rapidly growing since 2011, as the number of nights spent in all kinds of tourist accommodation, first of all in the hotels, has drastically increased from that time on.

HotelFriend magazine
April 25th, 2018

Smartphones as a tool for more efficiency both of hoteliers and guests

Family vacation, destination weddings, last-minute getaways or business trips - whatever journey you plan, it is much easier to fulfill with the mobile phone. The advantages of the smartphones are striking, especially when it comes to preparations for the trip - discounts, check-in details, information about local sights, flight reservation and room booking.

HotelFriend magazine
April 20th, 2018

Digital Natives challenging the hotel industry

Understand who your guests are and what they are looking for. If you want to be profitable and to provide keen and tough competition to the strong hotel leaders you must not only immediately react to all the changes of the world of technology but also identify your target audience and meet rising consumer expectations.

HotelFriend magazine
April 17th, 2018

Is accommodation the only profitable source of hotel income?

Every fourth hotel room in Germany (25,2%) was reserved through the OTA online portal. But what is the cost of these reservations for a hotel? Sell much more of your hotel without depending on the OTAs with their high fees.

HotelFriend magazine
April 16th, 2018

Germany is the third most visited country

Do you know Germany is the 3rd most popular country in the world among the tourists? The country receives 35 million visitors annually who spend, on average, USD 1000 per person for a trip.