Marketing

Seize the moment and take action – our tips on Black Friday sales strategies will help you to be a successful hotelier.

Building one from scratch is quite a baffling task. However, if you already have a website, in our article you can find inspirations on how to ameliorate it and make it more user-friendly.

Here are several predictions on OTAs further actions. Should we reinforce our direct channels of distribution or rely on intermediaries?

Recognizing the role of promotions, what are the best marketing strategies to use in this time of uncertainty? Let’s find out below.

What is the best choice for the hotel business: chatbot or live chat? And do we need to choose between the two of them?

In this article, we will focus on social media marketing tips, which hoteliers should implement in the post-COVID-19 era.

Search engine marketing (SEM) strategy you should implement for hotel promotion to succeed in brand visibility and direct room booking acquisition.

How to incorporate customer journey strategies and new technologies into your hotel business? Download Ultimate Guest Experience Guide by HotelFriend.

How to generate ancillary revenue effectively. What to sell, and how to turn your hotel services into a lucrative income source.