Marketing
Sources of revenue during the health crisis: Day-use bookings, WFH, coworking
5 simple Black Friday strategies to boost bookings in your hotel
Seize the moment and take action – our tips on Black Friday sales strategies will help you to be a successful hotelier.
6 steps to improve your hotel’s website and conversion rate
Building one from scratch is quite a baffling task. However, if you already have a website, in our article you can find inspirations on how to ameliorate it and make it more user-friendly.
The future of OTAs: what to expect from their new adaptive strategies
Here are several predictions on OTAs further actions. Should we reinforce our direct channels of distribution or rely on intermediaries?
Promotional ideas to boost the hotel's occupancy in post-coronavirus time
Recognizing the role of promotions, what are the best marketing strategies to use in this time of uncertainty? Let’s find out below.
Hotel chatbots and live chats are the two big things in customer service in the post-COVID-19 world
What is the best choice for the hotel business: chatbot or live chat? And do we need to choose between the two of them?
Social Media Marketing for hoteliers in post-coronavirus times
In this article, we will focus on social media marketing tips, which hoteliers should implement in the post-COVID-19 era.
Search engine marketing (SEM) strategy you should implement for hotel promotion
Search engine marketing (SEM) strategy you should implement for hotel promotion to succeed in brand visibility and direct room booking acquisition.
The ultimate guest experience guide
How to incorporate customer journey strategies and new technologies into your hotel business? Download Ultimate Guest Experience Guide by HotelFriend.
Ancillary revenue: how to tap into the huge potential of selling services
How to generate ancillary revenue effectively. What to sell, and how to turn your hotel services into a lucrative income source.
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