Marketing

What does online reputation management mean? Consequences of reputational damage. How to improve a hotel's web reputation? 10 Tips on ORM for hotels by HotelFriend.

Now your property may appear twice on the same page: in the Hotel Ads slot and in a free listing. The organic links will be displayed right after the sponsored ones. Those who are interested in your offer will be redirected to your website to make a booking.

In this article, we will look at some trends that will impact the hospitality and travel industry. Also, we’ll make some predictions for 2021 and beyond to help you anticipate any changes, and stay relevant.

Seize the moment and take action – our tips on Black Friday sales strategies will help you to be a successful hotelier.

Building one from scratch is quite a baffling task. However, if you already have a website, in our article you can find inspirations on how to ameliorate it and make it more user-friendly.

Here are several predictions on OTAs further actions. Should we reinforce our direct channels of distribution or rely on intermediaries?

Recognizing the role of promotions, what are the best marketing strategies to use in this time of uncertainty? Let’s find out below.

What is the best choice for the hotel business: chatbot or live chat? And do we need to choose between the two of them?

In this article, we will focus on social media marketing tips, which hoteliers should implement in the post-COVID-19 era.