The Importance of CRS
Maximize customer engagement and reservation management, automate operations in a single system. Manage the highs and lows of demand with seasonal prices, cancellations policy, meals, and children rates. Promote sales and get fast and accurate information on room availability, prices, products, and service bookings.
Get the real picture of the marketing situation to expose fallacies and develop new sales policies.
Handle phone booking inquiries and provide your potential and existing clients with relevant information via email swiftly.
Keep in step with the times by using new-generation programs to grow your hotel business.
That's how it works
To benefit from using the system, customers should create an account in our Concierge Mobile App, then find the right hotel, choose a room, and book it through their smartphone.
The booking appears in the calendar. All that is left for you is to confirm or reject the reservation, clarify some details, and sent a welcome message to the guest through direct chat. All data for check-in are already in the system. The information will be saved for future hotel stays.
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Front Desk
Manage bookings, administrate rooms, keep track of check-ins and check-outs, and have a handle on any changes through instant notifications. Plan work schedules months ahead with a clearly laid out calendar.
Room & Rate Management
Make pricing plans highly manageable, vary them depending on seasons, number of guests and their age, board types, included services, and more. Make changes to your Restrictions and Cancellation Policy settings at your discretion and at any time.
Group & Corporate Bookings
Manage corporate customers with their own rates or contracts, create group booking with different wishes and orders within the group. Working with corporate customers becomes so easy as the invoices to the groups can be set in a variety of ways.
Reporting
Create financial, guests, and custom reports, sort them out conveniently, configure payment transactions and methods, maintain documentation. Gain access to important data thanks to manager analytics, daily lists, and statistics.
Channel Manager to expand reach and visibility online
Receive bookings from 200+ OTAs in one system and advertise your property with no extra effort. 3 connections are included, most frequently chosen Booking, Expedia, Airbnb.
Our Channel Manager connects to the PMS and automatically distributes relevant information on room inventory and rates to an unlimited number of booking websites and OTAs in real-time. It continuously updates this data across online distribution channels almost instantly with two-way synchronization. Any errors avoided.
Booking Engine to increase direct bookings
Make the booking process on your website fast and easy, turning visitors into paying customers. Our Booking Engine centralizes all guest plans and desires within one platform and allows them to check available rooms in a special calendar, book accommodation just in several clicks, and order additional services or vacation package offers in advance. In the My Trips section, guests can see all their orders, both submitted, upcoming, and canceled.
Meanwhile, you can display all the necessary information and details about your hotel, choose colors of the page, links, and a booking button, change the design at any time.
Booking Offer to interact with prospective customers who want to book your rooms
Send a detailed booking offer to your potential guests’ email within minutes after they hang up. To describe a few alternatives, you can send several offers in one letter to choose from. Our system allows to automatically change the status of the selected room(s) to "Booking Offer" for three days to avoid multiple reservations.
Take advantage of the booking offer as a powerful marketing tool to propose more affordable prices during the low season, reward your guests with a loyalty discount, introduce corporate packages, etc.
Want to implement multi-channel marketing strategies, increase direct bookings, and boost your revenue with all the extras?
Try the Central Reservation System now
Task Management for enhanced staff collaboration
Empower your hotel staff to collaborate across various properties and departments, get full control over the operations. The Module helps organize hotel workflows, assign tasks for the staff in the convenient calendar.
You can send reminders and notify employees about new chores via emails, deliver a superior customer experience with the “Assign task to order” option that allows to add a task to a specific order.
Maintenance and repairs have never been so easy as now you can track issues in real-time, distribute tasks, set deadlines to help your team stay focused on what matters most.
Guest Management to map out the customer journey
Deliver excellent customer service and get more bookings and positive reviews. The Module helps manage the clientele much easier as you have all the necessary information about your guests in full view, starting from personal and contact information, to their expenses, debts, email, allergies, meal preferences, former orders, and much more.
Get access to the informative guests’ grid with filters and guest statuses. Shorten lines at the reception as all the data is at your disposal. Housekeeping list, Meals list, and Check-in/Check-out reports can help you make smarter decisions.
Billing & Accounting to automate routine bookkeeping processes
Simplify the billing process and make it faster and more secure. The System allows to streamline the process of invoice creation, payment, or reporting to focus fully on your guests.
No more spreadsheets or invoice template websites! All the data are stored in the cloud and protected with encryption. Now you can receive payments in cash, vouchers, or online transactions via PayPal, Stripe, American Express, Visa, or MasterCard, as well as add custom payment methods – you name it!
Digital Cash Book to keep accounting organized
Record cash receipts, find any transaction, and review the history of cash flow for a certain month, day, or week, as well as reduce the chances of frauds and discrepancies.
HotelFriend Cash Book becomes the core of your accounting as you can benefit from tax deductions and eliminate the chances of being audited. It will provide you with an overview of your opening and closing balance and help you create and access any statement. The Cash Book is designed to ensure compliance with the law.
Deals and Packages Composer to brings the services upselling to a new level
Skyrocket your service extra sales by offering your guests not only rooms but also services and attractive deals. Our platform affords ground for creating your own packages or vouchers. All you have to do is handpick a few services and combine them with the stay, then set an attractive price to sell on our Marketplace or directly on the hotel’s website.
Enjoy revenue growth and monitor the dynamics of your active and purchased deals thanks to sales statistics in the system. Send notification to the guest after purchase, create deals, manage payments. Promotions made easy.
Concierge Mobile App to meet the challenges of the new normal
Let your guests book hotel rooms, services, deals, change delivery details, check-in and -out faster, and communicate with the staff through Direct chat without personal contact.
Everything your guests might need is now in their pocket. They don’t have to touch any tablet or paper, just use their own smartphone. Cost-effective and affordable option to keep the distance and maintain hygiene measures.
In the meantime, you get an overview of all the orders in real-time, track their fulfillment time, and current statuses. No missed orders and delivery issues.
Reduce operations thanks to well-organized processes, view statistics and reports for assessing financial performance.
Benefits of the CRS
Efficiency
+ Economy of time, money and resources
+ Effective communication with guests & staff
Visibility
+ Free mobile app on App Store & Play Market
+ Significant online presence
+ New marketing strategies
Revenue Flow
+ More bookings
+ New ways of selling services
+ Improved guest experience & loyalty
The automated system we like to work with allows us not only to get more reservations from our website and from OTAs, assign tasks for staff, and control repairs but also sell extra services and tour packages. Love how easy we can manage all bookings. Great Cash Book that helped us a lot in keeping our accounting and finances in order.
Success Stories
HotelFriend AG
HotelFriend is a global IT company and provider of business software with offices across Europe.
The company specializes in R & D in the travel and hospitality sectors, cloud computing, e-commerce, CRM, ERP, and the development of mobile and desktop apps.
HotelFriend USP’s
We continue to build better stuff to create a unique one
Fair Pricing
HotelFriend F.A.Q.
HotelFriend Features
Hotel Management
Finance & Payment
Revenue Management
Guest Relations
Digital Marketing
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